Ego QV Baby mild Wash is a mild, soap-free cleanser for fragile skin that helps maintain hydration while cleansing, leaving baby's skin clean and soft. QV Baby Gentle Wash is gentle enough to use every day, even on sensitive, dry, or itchy skin. The soap-free formulation is pH-balanced and contains Vitamin B3, which promotes a healthy skin barrier and natural protective characteristics. The formulation is also beneficial to people who suffer from eczema, dermatitis, and psoriasis. The components include glycerin and niacinamide. Glycerin is a humectant, which draws and holds water to the skin to keep it hydrated. The moisturizing properties of glycerin can provide long-lasting moisture to the skin and also improve its texture. It also strengthens the skin's barrier, making it more resistant to external stimuli. Niacinamide helps to maintain skin barrier function and moisturises dry skin. According to studies, topical application of Niacinamide improves the appearance of aging and photodamaged skin while also reducing the appearance of hyperpigmentation. pH balanced, low-irritant formulation is free from soap, colour, fragrance, propylene glycol, and lanolin making it suitable for use every day and with conditions such as baby eczema, dermatitis and psoriasis. This Paediatrician recommended, non comedogenic formula is suitable for sensitive skin, dry scalp and cradle cap.