Introducing boldest, most moisturizing Loreal Paris Color Riche Matte Addiction Lipstick. Loreal Paris Color Riche Matte Addiction Lipstick is packed with pure pigments for vivid color and enriched with oils for hydration and comfort. Thanks to its dense structure, it shows its color even when a coat is applied. In 15 trend shades, from dusty Greige to deep Purple and electric Coral.