Olay Regenerist Collagen Peptide 24 Serum is a light, concentrated and fragrance free serum specifically formulated with tried and tested ingredients like Collagen Peptide and 99% Pure Grade Niacinamide. Unlike other collagen moisturisers, Olay Collagen Peptide 24 Moisturiser is designed with Collagen-Peptides that work just like naturally occuring Collagen in the skin which is easily absorbed. It is designed with a unique bioavailable technology allowing the ingredients to penetrate into the skin so you can achieve plump and bouncy skin that last all day long. No added parabens, phthalates, mineral oil and synthetic dyes.